Monday, 12 March 2018

Magazine introduction

The Big issue

'hand up not a hand out'  'We are a social business not a charity'
  • Media language is camera, editing, sound, mise en scene (CLAMPS)
  • Social, cultural and political contexts.
  • Need to know 2 front covers of the big issue.
  • Alternative to mainstream
  • Talk about:
    -Typography
    -Camera
    -Props
    -Lighting
    -Makeup
    -Clothing
Vocabulary;
  • Niche audience- narrow group of readers with a particular interest
  • Mass audience- readership on a large scale
  • Masthead- the title of the magazine 
  • Puff- a story that is given prominence on cover
  • Coverstar- 'star' featured on the cover
  • Anchorage text- text that anchors the main image and gives it meaning/context.
  • Intertextuality

  • 1991- started (it gave people a chance to make a difference)
  • Brought homeless/less wealthy for £1.25 each to resell for £2.50
  • Gordon Roddick and John Bird began the big issue
  • 2000 big issue venders
  • Relies on sponsorship and circulation revenue
  • About 100,000 are sold in Britain each week
  • Entertainment and social business
  • 'Ethic capitalism'- John Bird


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